We are Advanis.
Privately owned Canadian market and social research firm known for its innovation, technology leadership, and client responsiveness.
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Privately owned Canadian market and social research firm known for its innovation, technology leadership, and client responsiveness.
As a full service research firm, our clients include private sector businesses, not-for-profit and government clients, and leading consultancies. We think of ourselves as a scalable boutique, able to deliver on massive tracking programs; small studies; or customized discrete choice modeling. We have built an organization with the size needed to fulfill global projects while still providing flexible, personal service.
Social research is an important component of the work conducted by the public sector. When conducting social research, you need a partner who can adhere to the highest standards of research quality, respect research participants, and also have the scale needed to conduct research effectively nationwide. Across Canada, Advanis has worked with approximately 60 public sector organizations/departments.
Consumer and marketplace insights, when conducted by consultants with an understanding of consumer behavior and the levers that make business profitable, is invaluable. It empowers you to understand your target market, hone your product portfolios and distribution channels, and ensure that you are serving your customer base well.
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Market segmentation is not just a powerful tool; it is a game-changer. By understanding and addressing the diverse needs of consumers, businesses can tailor their products, services, and marketing strategies to specific clusters of consumers, resulting in a significant boost to their bottom line. However, effective market segmentation goes beyond Read more ->
Housing prices have increased substantially in recent years, with Canadians experiencing a 21% increase in rental prices and a 29% increase in mortgage payments in the past year alone. To keep up with rising costs, many Canadians spend over one-third of their gross annual household income on housing expenses including Read more ->
At Advanis, we believe in inclusivity, ensuring that every voice is heard, regardless of visual or auditory impairments. In Canada, 7.4% aged 15+ have a visual limitation and 5.6% have an auditory limitation. In the United States, 4.8% have a visual limitation and 6.1% have an auditory limitation. The visual Read more ->
Advanis periodically, about once a month, shares insights, case studies, and best practices in marketing and social research.
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Advanis is a member of The Canadian Research and Insights Council (CRIC), the industry association for the market / survey / insights research industry. We follow the high standards for ethical research as outlined here. Our CEO has confirmed our compliance with ISO 20252:2019.
Advanis has attained ISO 27001:2013 certification.
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