Does location matter when selling online? Will the Internet of Things come to pass? Why do high flying companies stumble at the peak of success?
The Lazaridis School of Business and Economics recently hosted its second annual Marketing Symposium. This day of learning brought together graduate students, academics, and marketing practitioners from private industry to hear from three leading marketing academics on the questions above.
The team at Advanis are voracious readers. For years, we’ve had an internal newsgroup set up specifically to share interesting articles about the companies we work with, the industries we support, and of course, the latest innovations in consumer insights and social research.